Should we make stuff or test stuff?

Increasingly, as we have moved into a more iterative model of product and content development, it’s the latter. To accelerate this process, we are hiring for 13 new roles in our Experimentation team (see below for details).

Isometric illustration of a/b testing two web designs on mobile
We are integrating a “test and learn” process fully into our product development. Illustration: iStock

We are thinking about our projects…

I like to think about rock climbing when I face cross-roads in my work. You look a few feet up and find the next route forward, focusing on that pitch with an eye of appreciation for what’s ahead and where we’ve already traveled. There’s often multiple routes forward, and I find the one that works for me and the project at hand. I am always grateful for teamwork and I like to hold the rope for others, knowing they’ll hold the rope for me.

So many people in our industry want to know what lies ahead and how to navigate their careers in a changing environment. My answer is to keep learning and growing, and your path ahead will naturally develop.

A few of my colleagues suggested I share this podcast episode about my…

People working at The Wall Street Journal newsroom in New York
The Wall Street Journal newsroom in New York

We are expanding! Come join our talented and fun teams making awesome content experiences at The Wall Street Journal.

We are creating a team focused on engagement, and expanding our mobile experiences and storytelling teams.

These particular jobs are in product design and in engineering. They sit within the WSJ’s Digital Experience & Strategy unit (DXS), a cross-disciplinary department that includes editors, reporters, community specialists, developers, data scientists, product managers, designers and strategists. We all work together towards our goals of helping and engaging our audiences.

The jobs are listed here. Check them out and spread the word!

Lead iOS Engineer

Senior iOS Engineer

Senior iOS Engineer, Storytelling

Lead Software Engineer

Principal Engineer, Engagement

Senior Web Engineer, Engagement

Manager, Operations and Initiatives

UX Designer, Inclusive Product Design

Product Manager, Audience Touchpoints

Technical Product Manager

SEO Optimization Analyst (Contract)

Standing in other people’s shoes to work together is essential as we bring different ways of working together and focus on our audiences. Image: Diversity quilt by Oregon Department of Transport https://flic.kr/p/7aAJ3K

Focus on the MACU.

That’s one of the most important things I tell our teams at The Wall Street Journal, and it’s a mantra that leads to positive results.

The MACU refers to: Members, Audiences, Customers and Users.

You see, media companies have decades-old divides in the organizational structure, meant…

Louise Story

Journalism leader with a background in product, technology, investigative reporting and masthead-level editing. Cares about future of news industry.

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