Louise Story – Medium

Louise Story

News Industry: What to Do on AI Right Now

“So what should we be doing right now?”

5 min readOct 24, 2023

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News Industry: What to Do on AI Right Now

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Louise Story

AI and News: Tech Basics

Every media leader today is facing a slew of questions about artificial intelligence.

9 min readOct 24, 2023

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AI and News: Tech Basics

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Louise Story

Elements of News Company Digital Transformation

7 min readOct 24, 2023

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Elements of News Company Digital Transformation

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Louise Story

AI & News: Moving Beyond “if” to “how”

6 min readSep 20, 2023

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AI & News: Moving Beyond “if” to “how”

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Louise Story

How “The Diversity Triangle” Can Help Media Companies Move Forward

Diversity pledges are important and have been made in just about every industry since the killing of George Floyd.

4 min readOct 20, 2021

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How “The Diversity Triangle” Can Help Media Companies Move Forward

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Louise Story
in
WSJ Digital Experience & Strategy

The Story Behind WSJ’s New Data Pipeline for Audience Analytics

How we moved from batch, asynchronous processing to a real-time, full-circle process

7 min readApr 6, 2021

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illustration of blue fibre cables with ones and zeros passing through inside

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Louise Story
in
WSJ Digital Experience & Strategy

The Wall Street Journal Is Expanding Its Experimentation Team — and We’re Hiring!

We are adding 13 new roles in our Experimentation team

2 min readMar 17, 2021

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Isometric illustration of a/b testing two web designs on mobile

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Louise Story
in
WSJ Digital Experience & Strategy

How and Why We Use a Component-Based Framework on WSJ Web Platforms

The shift is part of a broader evolution in our approach to technology

7 min readFeb 12, 2021

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How and Why We Use a Component-Based Framework on WSJ Web Platforms

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Louise Story
in
WSJ Digital Experience & Strategy

Standing in Other Peoples’ Shoes: What We Learned Shadowing Each Other in DXS

This two-week project created new ties and increased respect for all that we each undertake on a daily basis

9 min readJan 22, 2021

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A screenshot, showing many people all participating in a video call

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Louise Story
in
WSJ Digital Experience & Strategy

Letting the Teams Decide: From Scrum to Kanban

How a culture of empowering engineering teams helped The WSJ Web team adapt to a ‘Work From Home’ world

6 min readDec 14, 2020

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Screenshot of a Kanban board used by The WSJ

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Louise Story

Louise Story

Journalism leader with a background in product, technology, investigative reporting and masthead-level editing.These columns largely focus on news & technology.

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